Aviation Art In Advertising

Throughout his legendary career, Keith Ferris lent his artistic talents, skills, and abilities to the advertising world. Designing branded artwork for promotional and marketing purposes, Keith Ferris seamlessly blends captivating visuals, corporate messaging, and unmatched attention-to-detail. Browse artistic materials used for promotional campaigns, aerospace advertisements, and memorable brand launches.

Lockheed SR-71 Fuel Pumps

Chandler Evans Control Systems Division

Keith Ferris designed stunning visuals that beautifully & accurately capture the iconic Lockheed Martin SR-71 in-flight. The ad was originally created to promote the SR-71’s main fuel pumps – which were manufactured by Chandler Evans – and used to power this long-range, strategic-recon, Mach 3 aircraft. Keith’s work showcases the unparalleled engineering, future-focused design, and innovative capabilities of this one-of-a-kind, iconic military plane. In this specific advertisement, Keith Ferris depicts the Lockheed SR-71 Blackbird flying at high speeds and altitudes – set against a dramatic evening sky backdrop. The final product evokes a striking, historically accurate piece – designed to inspire action for consumers, aviation enthusiasts, USAF veterans, and industry specialists.

 

Loran-C Navigation System

Sperry Gyroscope Co.

With visuals painted by Keith Ferris, this advertisement campaign was launched to showcase the revolutionary and cutting-edge AN/ARN-78 Loran-C Navigation System – engineered by Sperry Gyroscope Company. Designed for military aircraft, this navigation system was the world’s first fully-automatic, digital, and microcircuit Loran-C receiver. Keith Ferris was proud to prepare the branded visuals for this innovative device – which offered unmatched reliability, efficiency, and accuracy. Keith Ferris’s breathtaking visuals highlight the advanced instrumentation, powerful controls, and unique capabilities from the F-111 cockpit. Here, we can see pilots engaging in in-flight operations – while monitoring US Navy aircraft flying outside the cocpit.

Gyrosyn Compass Systems

Sperry Gyroscope Co.

Keith Ferris designed original artwork for the groundbreaking release of Sperry’s Geyrosyn Compass system – showcasing its usage across dozens of iconic planes, including:

  • · Lockheed F-80, C-141, C-130, F-104, JetStar, Constellation
  • · Douglas DC-6, DC-7, DC-8, DC-9, A-4
  • · Beech Model 18, Queen Air
  • · Boeing 707, 720, 727
  • · Cessna 310
  • Aero Commander

Jet Power Goes To Sea

Pratt & Whitney Aircraft

"Jet Power goes to sea" advertising campaign by Keith in the early '60s for Pratt & Whitney high-power marine turbines to power hydrofoils, hydro-skimmers, large displacement vessels and small boats.  The artist conveys the sense of rough sea on an early morning on a stormy day powered by the confidence of a Pratt & Whitney marine turbine.

Power to probe the Planets

Pratt & Whitney Aircraft

Another example of Keith skill as an illustrator for a maginzine advertisement.  His ability to share the excitement of space technology in the late '60s is evident in this ad for the SNAP-50/SPUR, a compact nuclear reactor developed for the Atomic Energy Commission for Pratt & Whitney Aircraft.

New Power in Space

Pratt & Whitney Aircraft

In 1963 working with Pratt & Whitney, Keith created the following  illustrations for an advertising campaign to be feature in Aviation Week magazine.  Here is an illustration done for the first liquid-hydrogen engine, the RL-10 developed for NASA Marshall Space Flight Center.

 

Moving 45 Tons at 550 miles per hour

Pratt & Whitney Aircraft

In the 1960 the introduction of the modern JT2D Turbine Engines was used to power the mighty Jet transports being built for these transcontinental aircraft like Boeing, Douglas and Lockheed.  Pratt & Whitney provided design and leadership in manufacturing for many application around the world while Keith created the eye catching illustrations to show case his aviation art talents.

Jet Power for Shorter Hauls

Pratt & Whitney Aircraft

As the jet age reached hundreds of communities around the world Pratt & Whitney provided short/medium range jetliners an economical new engines like the JT8D Turbofan engine.  Keith had a professional working  relationship as an illustrator and artist for Pratt & Whitney for over  40 year.